
Reef
By building an AI-native strategy for Reef, we integrated creative, media, and data into a single, cohesive system. This eliminated silos between teams and enabled real-time feedback and optimization. With Algofy AI powering Amazon and Pixis supporting DTC, we were able to expand Reef’s presence across Meta, Google, YouTube, CTV, and Amazon.
+58%
ROAS
-39%
CPC
+131%
AMAZON AD SALES
The Beginning
Our Strategy
By building an AI-native strategy for Reef, we integrated creative, media, and data into a single, cohesive system. This eliminated silos between teams and enabled real-time feedback and optimization. With Algofy AI powering Amazon and Pixis supporting DTC, we were able to expand Reef’s presence across Meta, Google, YouTube, CTV, and Amazon.
Before
Before
Women
Men

System that works
